YouTube’s OK for scholars, non-profits and the queen

In YouTube’s OK for scholars, non-profits and the queen (Thought Leader) I give examples of academia, international organisations and monarchs using YouTube to share content and engage their constituents.

For these serious groups to use a site hitherto largely reserved for pop culture is interesting. It signifies a shift towards richer visual media, and is part of a broader shift towards a more participatory culture.

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